Harwin has unveiled a new 3D Virtual Showroom designed to enhance how engineers and customers discover, evaluate, and interact with its high-reliability connector and cable assembly solutions. The platform introduces an immersive digital environment that allows users to explore products in a fully navigable 3D space while accessing technical resources in real time.
The launch reflects Harwin’s continued investment in digital tools aimed at simplifying product selection and supporting engineers throughout the design cycle.
Interactive 3D Exploration with Built-In AR
A key feature of the new platform is its integrated augmented reality (AR) viewer. The AR capability enables users to visualize products up close, providing a clearer understanding of form factor, scale, and design details before physical prototyping begins.
Within the virtual environment, users can:
- View products from multiple angles
- Access datasheets and technical documentation
- Order product samples directly
- Navigate through key application areas
- Connect to Harwin’s website for detailed specifications
The 24/7 accessible showroom offers a practical solution for globally distributed engineering teams seeking early-stage design insights.
Supporting the Engineering Design Cycle
The 3D Virtual Showroom has been developed as a highly visual and interactive support tool for engineers in the early stages of product development. By placing connectors and cable assemblies within real-world application contexts, Harwin aims to help customers better understand integration possibilities across industries.
In addition to product visualization, the platform highlights key market application areas to demonstrate practical use cases and system-level implementation scenarios.
Enhancing Digital Customer Engagement
The initiative also strengthens Harwin’s broader digital customer experience strategy. Beyond serving as an engineering aid, the showroom supports sales engagement, exhibitions, and remote customer interactions.
According to Peter Schneid, VP of Marketing at Harwin:
“The virtual showroom reflects our ongoing commitment to practical, engineering-led innovation, while making it easier for customers to evaluate, compare and access the information they need early in the design process.”
Expanding the Digital Tool Ecosystem
The 3D Virtual Showroom joins Harwin’s growing suite of digital engineering tools, which includes:
- Cable configurator tool
- Distribution stock check system
- 3D CAD model viewers
Together, these solutions are designed to streamline product selection and reduce development time for engineers working in high-reliability and demanding application environments.
With the introduction of its 3D Virtual Showroom and AR experience, Harwin continues to reinforce its commitment to digital transformation and engineering-centric innovation in the electronics industry.
For more information, visit www.harwin.com.
