Let’s face it; the average person dislikes nothing more than receiving telemarketing calls. This dislike, present for many decades, has only become more prominent with the rise of spam robocalls. This means that, when asked to provide a phone number, many customers would sooner provide a fake or a burner to avoid dealing with your company’s follow-up calls.
This can have devastating effects on your business. If you’ve found yourself asking “Is this phone number valid?” over and over as you go down your list of customers, wonder no longer. We’ll review how to clean out your phone marketing list and ensure that you aren’t wasting your time calling those who won’t respond.
Sort Out the Obvious Fakes
Sometimes, cleaning out your phone marketing lists to answer the question “Is this phone number valid?” is a matter of paying attention as you go down your leads. “555” phone numbers are classic fake numbers, as are phone numbers will all the same digits. You should also beware of any phone numbers listed in songs or 800 numbers.
You’d also benefit from checking the names associated with those phone numbers. While people named for fictional characters do exist, chances are, Tony Stark isn’t looking for something your company sells.
Cross-Reference Existing Numbers With Your Current Customer Base
If you’re certain that the number you have for a customer is a valid US phone number, then you should check to ensure that this person has interacted with your company in recent times. If they haven’t so much as made a purchase in over three months, they won’t be receptive to your attempts to reach out to them. Limit your search to those who have actively sought a relationship with the company.
Use a Phone Validator Tool or Reverse Lookup Service
If you’re wondering how to tell if a number is real without relying on your instincts, a phone validator tool or a reverse lookup service may be just the solution you need. There are a host of websites, free and paid, that you can use to check a phone number and ensure its validity. You’ll still have to enter the data yourself for most of them, but it saves a great deal of effort in the long run.
Hire an External Service to Scrub Your Data
If the amount of marketing phone numbers you need to validate is too high, you needn’t handle all of that database cleaning alone. You can hire an outside company like this service to scrub your databases for you. This can save you time and effort, letting you focus on what you do best: marketing to your customers.
“Is This Phone Number Valid?”: Let’s Review How to Tell
You may have often asked yourself, “Is this phone number valid?” while following up on a lead. You can find the answer with ease either by scrubbing the database yourself or getting someone else to do it for you. And, if you need further tech tips to improve your current marketing plans, check out our blog each day for more content like this!