What is Influencer marketing
Are you active on several social media applications and do you have a high number of followers? The step to becoming a social influencer has never been so small! A social influencer is someone that shares products or services on social media for companies. In return for this, the influencer either gets paid or gets to use the product for free. Becoming an influencer is a dream for many, but many don’t realize there are a lot of things you have to keep in count. We’ll list three things to look out for and what is the key to successful Influencer marketing.
1. Make the right deals
Influencer marketing is all about your reputation. If you have a big number of followers, this indirectly also means a big number of different expectations. These people follow you for a reason: of course, you don’t want to disappoint them. By making the right deals, you won’t disappoint your followers, but this does require an active attitude. When a company approaches you, make sure you read into what this company offers, but also read into the company’s history. By doing this, you make sure a collaboration with this company won’t negatively affect your reputation.
2. Non-influenced content
You want to earn as much as possible. Because earning for you means sharing content online, it makes sense to post as much as possible, but that’s not what Influencer Marketing is about. You have to plan your content: this means not only sharing cool products, but also sharing about your life. This is what your followers originally started following you for! By making the right combination between shared deals and real life content, you will keep your finances happy, but also your followers, which at the end of the day should be your main concern.
3. Protect yourself against DMCA takedowns
As soon as you call yourself a social influencer, you’re going to be on the radar of online attackers. These attackers plan so-called DMCA takedowns, in which they delete all your content. For a social influencer, this is the worst thing that can happen to you. To protect yourself versus these takedowns, we recommend using the services of Onsist. These specialists of online security do everything what it takes to make the online world safe for their users. By working with Onsist for your social media, you can share anything you want safely!
The key to successful Influencer marketing is having fun, so do nothing but that!